each saturday in February
12PM – 7:30PM | event in the Goodman Theatre Owen Lobby

Celebrate Black History Month with us at the Goodman Theatre as we honor the creativity and innovation of Black entrepreneurs and artists. The Definition Innovator Pop-Up Vendor Fair is your chance to explore a vibrant marketplace featuring unique products, services, and artworks from talented Black vendors.

Open to the public and all patrons visiting the Goodman for the production of Fat Ham.

About Definition Innovator

In partnership with Promise Holdings and 37 Oaks, The Definition Innovator, their entrepreneurial incubator, empowers Black and Brown entrepreneurs on Chicago’s South and West Sides by providing space, resources, educational commerce courses, one-on-one coaching, and access to capital.

This complimentary, three-month program supports small, product-based business owners in refining their craft while engaging in comprehensive coursework. Participants gain valuable insights into product development, market positioning for profitable operations, and strategies for building sustainable and scalable community-focused businesses.

By collaborating with small businesses, entrepreneurs, economic development organizations, and municipalities across the country, Definition Theatre recognizes the wealth of untapped talent and the critical resource gaps within its own neighborhoods. The Definition Innovator is their commitment to bridging these gaps and fostering local economic empowerment.

SATURDAY, FEB 1

Carnigo Freeze Dried Candy

Carnigo Freeze Dried Candy is a Black-Owned carnival-themed candy store located on the southside of Chicago.

The Grounded Family

The Grounded Family is a Chicago-based clothing brand that was brought to life by the minds of Samuel Anum and Jabare Blakely.

SATURDAY, FEB 8

Mealprep Queen and Fitness LLC

Mealprep Queen and Fitness LLC is owned by Gabrielle Williams who enjoys cooking for her family and others. To her, cooking means unity, because it helps bring the family together, and you.

John Wesley Eyewear Designs

John Wesley Eyewear Designs is a family-owned business in Chicago, IL, dedicated to serving customers with high-quality eyewear while keeping prices affordable and supporting the local community.

SATURDAY, FEB 15

The Teacher Oasis

The Teacher Oasis is an educational material supply store that sells thousands of teacher must-haves and more!

A Versatile You

A Versatile You features handmade, small-batch aromatherapy-infused essentials, crafted in Chicago, Illinois, are designed to soothe, uplift, and restore balance to your mind, body, and spirit.

SATURDAY, FEB 22

Heavenly Touch Wellness Salon

Heavenly Touch Wellness Salon is a beauty salon located in Chicago.

Sweet Pies by Ja Net

Sweet Pies by Ja Net is one of the best online bakeries in Chicago, where every bite is an experience! They specialize is creating homemade delicious treats that will tantalize your taste buds.

VENDORS